If you’re just starting with a new small business, one of the first things you’re going to want to take care of is setting yourself up a new website. Not only will your website we used to get in touch with current and prospective customers and clients, but you can and should also conduct your business through your website. And for those who aren’t yet working with you, a strong website can help them make the decision to use your products or services in the first place.
To help you set something up that’s going to be a true benefit for your new organization, here are three tips for creating a website for your small business.
Find The Right Web Hosting Service
Before you really start working on your website, you’re going to need to find the right web hosting service to host your website and act as your go-to if you have questions or problems with the functionality of your website and how it interacts with the Internet.
According to Allison Bowlus, a contributor to AllBusiness and Forbes.com, one of the best options for a young business that’s looking to grow is to use a virtual private server. This hosting service will give you the hosting services and security you’ll want for your website without having to pay a huge monthly fee that many startups can’t really afford.
Design For Easy Use
Now that you have your web hosting figured out, you’ll want to focus your attention on designing a great website that’s going to be easy and intuitive for your visitors.
When aiming for easy use and navigation, Kelly Main, a contributor to Fit Small Business, recommends that you start by setting up a sitemap so you can see how you want your navigation to be laid out and what pages you’ll have connected to each other in a hierarchy. This can make it much easier for you to plan how visitors will move through your website and eventually convert.
Make Contacting You Effortless
Despite all your efforts to get everything taken care of with your new website, there’s a great possibility that you’ll forget some information or not have all the details that some visitors will be looking for. In these situations, you’ll want to make it easy for your visitors to contact you.
While you can include your phone number or email address, Syed Balkhi, a contributor to Entrepreneur.com, recommends that you make this even more effortless by using a contact form or a chat service. Taking these measures can make your visitors more likely to get in contact with you when they need something, which can quickly turn them from visitors to customers.
If you’re about to start a new website for your new business, consider using the tips mentioned above to help you get everything set up correctly.